This isn’t just a watch. It’s a story you can wear.

At Ruckus & Co., we create custom watches designed to be created—not just bought. You bring the hands that matter most—your own—and we supply the parts, guidance, and quiet confidence to help you build something real. Whether it’s for yourself or someone you love, the result is more than a watch. It’s a memory that ticks.

We don’t just make watches—we make moments. You make it timeless.

“Some buy art and take pride in the purchase.

Others create, and take pride in the act.

I want to talk to the creator.”

  • Dan Daniel, Founder